You’re not here because your business isn’t working.
It is.
You’ve had the sold out launches.
The high ticket clients.
The year-long retainers.
The multi-five figure months that prove your formula works.
You know how to create demand. You know how to sell. You know how to lead.
And still, your business requires more supervision than it should at this level.
Your brand and website function, but they don’t carry authority on their own - yet. They don’t fully filter, pre-sell, or convert without you being tethered to your laptop (or worse, cold DMing people).
So as your revenue grows, so does your invisible labour: reviewing, tweaking, overseeing, explaining, overcompensating.
You're not here to be convinced
Not because you’re doing it wrong, but because you’ve outgrown the version of your business that needed you everywhere.
And you feel that gap right now: between success that’s impressive and success that’s inevitable.
Between a business that makes money and one that actually holds you.
You’re not chasing more for the sake of ego.
You’re responding to that internal knowing that this gets to be easier, more impactful, and more profitable.
Because your brand and website are built for where you’re going (whether that’s a first class flight, a month unplugged in Bali, or your child’s ballet recitals fully present).
At this level, you don’t need another baseless opinion.
You need someone to curate the entire system.
I don’t believe in burning everything down just to feel productive. Your success is deliberate, structured, and already earned. My role is to refine what works, remove what no longer deserves your attention, and curate your unique solution.
I’m not a team member you get stuck managing or a vendor you need to direct. I step in as your strategic partner handling your branding and website for revenue generation.
I build the strategy.
I hold the decisions.
I design the room your brand belongs in.
Here, emotional safety isn’t reassurance - it’s relief.
How we’ll build relief, leverage, and ease
Relief from needing to monitor every detail.
Relief from carrying your it all in your head every day.
Relief from being the checkpoint for every tiny decision.
Your growth doesn’t come from being louder or more visible for visibility’s sake.
It comes from alignment, authority, and structure that converts without requiring constant vigilance or performance.
When your brand and website are strategically built to carry the weight of perception and conversion, you’re no longer needed everywhere.
You’re free to lead.
You’re free to live.
And your business keeps making money, without straining you.
Could you do this yourself?
Of course.
You’re capable, strategic, and resourceful.
You’ve built what you have because you know how to figure things out.
But that’s exactly the problem: you’re acting like an employee when you’re the CEO.
The Front Row exists for the moment when you stop asking can I do this myself?
and start asking why am I still required to do this?
This isn’t "just" branding and web design.
It’s the shift into a business that no longer depends on your constance presence to grow.
Where revenue continues without overcompensating.
Where clients are fully supported without filling your calendar.
Where wealth expands alongside a regulated nervous system and real spaciousness.
The impact is inevitable: your brand assumes its place. Your website converts without chasing. Your business stops needing you as its operating system.
You don’t gain more responsibility here.
You release it (strategically).
The Front Row is where your business finally works with you to create spaciousness, wealth, and a life that reflects your vision board.
You’re already successful. Why step into The Front Row?
What's waiting for you in The Front Row
Clear onboarding so you know exactly what to expect, and post-project website guides so you feel confident moving forward
A seamless client experience from start to finish
Home, About, Work Together / Offers, Podcast, Blog / Shop, Contact, and Sales Pages
Up to 10 page website designed to hold your inevitable expansion
A curated brand board, refined colour palette, custom font pairing, and two wordmark logos
Revenue-expanding branding
Designed, built, and delivered in one week so you don’t have to slow your growth
Intentional and fast turnaround
How it works
We’ll kick off our week with a 60 minute intensive. This is where I do a full audit of your brand and website to map out our fastest path forward to help you get the money, impact, and spaciousness you’ve been craving. This is also where I dive into your story, your goals, your audience, and the version of your business you’re growing into so I build a brand and website that meets you where you’re going.
At the end of day one, you’ll have your full branding kit for review so you can provide any feedback before I begin designing your website on Tuesday.
Monday: Onboarding intensive and branding
The homepage is the landing pad for your entire website structure: not just layout and design elements, but the overall creative direction. That’s why we’ll dedicate an entire day to just this page.
By the end of day two, I’ll send you a walk-through everything and you’ll send me any thoughts by the morning - so you can take it all in and give feedback at your own pace.
Tuesday: Homepage design
Friday is spent making any final touches on your website so you get the right attention from the people ready to hire you without hesitation. I handle the tech side of things so your website is live before we’re done.
By end of day Friday, we’ll be celebrating the inevitable spaciousness, wealth, and sighs of relief your brand and website bring you.
Friday: Wrap up and celebrating with you
I spend the next two days building the website that is the pinnacle of your marketing ecosystem. The digital home to your offers and where your dream clients feel seen and safe to invest with you.
Where are you during this? At the spa. In an airplane. With your clients. It doesn’t matter, because you aren’t required to be tethered to your laptop during this time.
By the end of day four, I’ll send you a walk-through of everything and you’ll send me feedback by Friday morning.
Wednesday and Thursday: Designing the rest of your website
You’re here, which means you’ve already tried delegating.
You hired the VA who said they could “handle the website,” only to discover months later that it still needed audits, revisions, and supervision.
You hired the graphic designer who promised luxury, but delivered something cold, general, or so trend-driven it screamed ChatGPT and eroded trust instead of building it, so you scrapped it (and the weeks of back and forth you spent on it).
So you did what any capable woman would do.
You took it all back on.
Not because you want to do everything. But because managing misalignments is costing you time, energy, and tens of thousands in missed revenue.
When you don’t have the right person in your corner
The real issue is settling for people who wait for direction and require hands-on oversight. And at your level, that creates a new problem instead of solving an old one.
You don’t need another person simply completing tasks.
You need someone who can hold the entire system - strategy, perception, conversion, and execution - without you being in the weeds of every little detail.
Without that, you end up:
With a brand and a website that (technically) exist, but call in the wrong caliber of client who isn’t ready to commit immediately
Avoiding your own website because you know it underperforms, then overcompensating with more marketing, more conversations, more visibility, and more time stuck behind your laptop
Carrying the mental load of a system that was supposed to support you and expand your revenue
That’s not a skill issue. That’s a partnership issue.
The Front Row is built for women who no longer want to manage the work that’s meant to amplify them.
The moment your business supports your life
Your business becomes self-sustaining
You’re no longer building stability. You’re living it. The systems are sound, the momentum is proven, and your brand and website now operate as strategic infrastructure within your marketing ecosystem, not independent projects. They filter, pre-sell, and convert without supervision.
You’re no longer stress-checking to see if things are working because you know they are. The business holds itself and you move through it with certainty instead of overwhelm.
Growth becomes expansive instead of effortful
This isn’t about hoping for traction anymore. It’s about scale that doesn’t cost you your life.
Revenue compounds without constant activation, performance, or overexplaining. Your brand assumes its place as an industry leader. Your website does the heavy lifting. Clients arrive aligned, ready, and paying in full. Growth stretches outward and upward, not tighter around your calendar.
Partnership that matches your level
You’re no longer left alone to figure out what’s broken or why something that should be converting isn’t. You’re no longer managing, directing, and doublechecking work that’s meant to amplify you.
Strategy is held. Decisions are made calmly and cleanly. Execution happens without friction.
This is partnership at the level you now occupy, where your role isn’t about micromanaging every piece but leading the vision.
Wealth that supports the life you’ve already claimed
Not “someday” wealth.
Lived-in wealth you experience daily.
The kind that shows up as space in your calendar, ease in your body, and freedom in how you spend your time. Not because you’re doing less meaningful work, but because your business is finally built to support the life you’re no longer willing to postpone.
What's waiting for you in The Front Row
Clear onboarding so you know exactly what to expect, and post-project website guides so you feel confident moving forward
A seamless client experience from start to finish
Home, About, Work Together / Offers, Podcast, Blog / Shop, Contact, and Sales Pages
Up to 10 page website designed to hold your inevitable expansion
A curated brand board, refined colour palette, custom font pairing, and two wordmark logos
Revenue-expanding branding
Designed, built, and delivered in one week so you don’t have to slow your growth
Intentional and fast turnaround
Let's talk about it
At this moment, The Front Row is waitlist-only.
Emotional safety, conversion strategy, and measurable results are at the heart of what I do here at Obsidian Haus. Because of that, I am typically booked out three to four months in advance.
I say this with confident humility (is that an oxymoron?): when I do open the doors to The Front Row, I expect it will sell out within a week for at least four months.
So get on the waitlist now to be the first inside The Front Row.
When can we start?
The Front Row is a one-week experience starting Monday and ending Friday.
We will have our initial 60 minute onboarding intensive Monday morning and other than that, there are no meetings. I want this week to be as spacious as possible for you, so you can send feedback via voice note, email, or video.
I need your feedback on branding by Tuesday morning, on the homepage by Wednesday morning, and the other pages Friday morning. It’s important we keep these timelines so your site is delivered within our one-week window, but you will have an entire evening and morning for each review period so you decide how to schedule that time so it fits into your life.
How present do I need to be
for our week together?
Your website is built in Showit for exactly this reason. It’s intuitive, flexible, and designed to grow with you. You’ll receive both video and written guides so you feel confident making updates on your own, whether that’s adjusting copy, swapping images, or refining sections over time.
If you ever need more substantial updates, you’re welcome to book a Half VIP Day. You’re never left without options.
I know I’ll love it, but what if I want to make changes after we’re done?
Is The Front Row right for me?
The Front Row is designed for the woman with multiple core offers or services who wants her business to scale with clarity, simplicity, and intention.
If you’ve built momentum and are ready for your website and brand to reflect the level you’re stepping into, this experience is for you.
If you currently have one core offer as opposed to multiple, you’ll be better supported inside The Corner Booth, my website-in-a-day experience.
Here’s my confident humility once more: I’ve built the systems and structures into my business that let this be easy. I don’t believe in multitasking - it creates dysregulation, mediocre results, and unhappiness within everyone involved. This is why I only work with one client at a time, so you have my undivided attention, creativity, and curation.
I also work with women who move with intention and know that executing and expanding happen simultaneously. They value deep focus and intensives that collapse time and compound results.
Is it truly possible to build such a robust brand and website in one week?
I’ve been a designer, writer, and strategist for over a decade.
And not too long ago, I did the corporate hustle: 80 hour weeks working at a prestigious think tank, leading international public relations and rubbing shoulders with global leaders.
But I worked too much to enjoy life, and made too little to have any freedom.
I knew I was capable of making the world a better place, but I couldn’t do it if my voice and creativity were suffocated by bureaucracy and cost of living increases instead of well-earned promotions (hello, patriarchy).
I left corporate and launched my freelance writing business in 2019, growing it to multiple six figure years while working 25 hour weeks.
And now I run Obsidian Haus, where I design strategic websites and brands that position women to grow to six and seven figure years with refined authority and spacious leadership.
We both know your voice and creativity can make you rich while impacting others. We just need to unlock your magic.
Your Head Of Branding And Web Design So Good It Builds Momentum, Money, and Memories
Hi, I'm Stacy
Let it be easy
This business coach sold out new mastermind within five weeks with a new sales page and celebrated with
a shopping spree and spa day.
This freelance copywriter scaled from $5k to $33k months with an elevated brand and website.
This business coach made $55k in three weeks with
a new offer and a new sales page.
This writing coach had $33k launch of first group program thanks to her new website and celebrated by booking a cottage getaway.
This fractional project manager booked a $40k project leading a joint initiative between household recognizable names in her niche and the United Nations.
This copywriting coach hit $250k in her first year of business with a brand and website that called in her dream clients.
This freelance writer booked a $66k retainer working just one day per week for 10 months with a new sales page.
This freelance project manager made $16k for one week of work thanks to refined branding and web design
that spoke to an elevated client.